If you are creating a sponsor me video for the simple fact of having a few laughs with your friends, then please, disregard this column. This is for the people out there who think they can hang with the cutthroat, secrete handshaking world of sponsored skateboarding.
Make sure you are one of, if not THE most advanced skateboarders in your small town. That doesn’t necessarily mean that you can “bust” the most stairs or ollie the highest. If you are the four time reigning champ of Crazy Al’s Skate Shop Contest, then fire up the video camera cause it’s sponsorship time for you.
Be sure to be sending your sponsor me video to the appropriate team. Can you see Brandon Biebel on the Black Label team? Well I can’t see Corey Duffel riding for DGK either. You never really can tell what the outcome will be but companies tend to look at people in their own genre.
Do yourself a favor and stay away from the acting. The skateboard world can be very judgmental and one small inside joke between you and your friends may not translate as being that funny to others. They aren’t going to bring you on board for your unsurpassed thespian skills or stand-up routines. Just skate and let the skating do all the talking.
Mix it up. Everyone in your town knows that you can switch hard flip anything and everything first try. But Unfortunately companies want to see how well rounded a skater is. Showcase it all. If your video has two solid minutes of rail grinding carnage then it might be a good idea to throw in a bit of transition, but only if you can really skate it.
Just like in the real world, presentation is important. Vhs is fine but sending in a DVD will catch their attention. Every town has an art nerd. Search him out and make friends with him. Then put him to work. He can design a DVD case for you or maybe the menu page on the DVD. Anything to have your video stand out in the never ending stacks upon stacks of “sponsor me” videos that grace the team manager’s office floor.
Don’t beam the camera. Are you just checking to see if the little red light is on? Your buddy filmed it, we all are watching it, and hell, you did it! Are you in disbelief? Was it thrown down first go? Then why the stare down?
It doesn’t matter how you capture the footage; just get it done. It could be from your homie, your girlfriend, your mom or babysitter; the quality doesn’t really matter. This is where professionals like Greg Hunt and Jon Holland will come into play. After getting put on any said company, it’s the job of the filmers and photographers to make you look good. Companies are aware that you may have had to borrow the 1986 model shoulder mounted video camcorder from the audio/video room at school. Edit it on iMovie, Adobe Premier, Final Cut Pro, or even do the old camera to VCR trick. It really doesn’t matter at this point. If the skating is good they’ll get the point.
Keep it to a decent length. You can figure an average professional video part is anywhere from 3.5 minutes to 4.5 minutes long. Don’t feel the need to throw every thing you’ve ever filmed on the tape. You’ll end up boring the viewers to death. Less is often times more. Do you remember the scene at the end of the epic movie Out of Africa? No? Well neither does anyone else because the movie is so damn long no can sit through the entire flick. Short but sweet is always better than long but boring.