The Key Club in Hollywood played host to Oakley‘s “Good Livin'” release party on Monday July 7th. The event was held in celebration of the new collection from Oakley, New Era, and Almost Skateboards that released on July 1st through select retailers. Each company stepped up in a huge way to deliver on this package that was inspired by Oakley pro Greg Lutzka. Oakley provided a pristine pair of white Frogskins, shoelaces that serve as a belt, while New Era also matched with two offerings in the form of their trademark 59FIFTY hat and a super stylin’ woven fedora in black. Last but most certainly not least is the Almost Skateboards’ custom graphic deck that features an animated character sporting pieces from the package.
Anyway, enough with the product talk and on to party-time talk. The event was packed in traditional Oakley fashion with people from all sectors of the action sports community letting loose while enjoying the soothing metal stylings of Steel Panther. DJ Dax threw down jams for people to cut rug to while they continued to sip on drinks throughout the ruckus event. A good time was had by all and people got to see the limited-edition package up close and personal, as it will be hard to do so in the future due to the limited availability of this awesome collection.
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