NIXON RELEASES SECOND COLORWAY IN LIMITED EDITION RUBBER PLAYER SERIES
Nixon, the premium accessories company from Southern California, released the second color in the limited-edition Rubber Player series today. Participating retailers received four limited-edition Rubber Players in the new, red colorway. Excitement over the launch of the first colorway this past March was felt globally with retailers seeing The Rubber Player selling out the same day they received them.
The Rubber Player is a unique, new interpretation on the original Player model from Nixon. Participating retailers will receive four Rubber Players in one color. Each month through June, Nixon Rubber Player retailers will receive an unannounced, new color. This product will not be available for reorder and when they are gone, they are gone. The third and fourth colorsways in the series will remain secret until their release dates of May 15th and June 15th.
The Rubber Player features a 3-hand Japanese quartz movement, custom molded silicone case and band and diamond. This limited watch will also come with a collectors kit stand and packaging and will retail for $170.