DC is back at it with their global “King” series. The ruckus is going down again at the world-famous Lockwood Elementary School and Belmont High spots with 10 Grand in prize money. If you remember, Vincent Alvarez won first and second in last year’s DCKOLA… and he’s doing quite well for himself now. Click the flyer and keep reading for more info and get what’s yours.

PRESS RELEASE

DC’S KING OF SERIES RETURNS TO LOS ANGELES
AMATEUR SKATEBOARDING CONTEST TO BE HELD AT LOCKWOOD ELEMENTARY AND BELMONT HIGH OCTOBER 18th

Vista, CA… The DC King of Series returns to Los Angeles on October 18th, 2008 to host the city’s biggest un-sponsored amateur street skating contest.  Look for the city’s best ams to battle for the prestigious DC King of Los Angeles title at Lockwood Ave Elementary and Belmont High’s well-known spots.

This year, the contest will feature an invite-only list of 50 skateboarders from around the city. DC team members Rob Dyrdek, Colin McKay, PJ Ladd, Lindsey Robertson, Ryan Smith, Greg Myers and Wes Kremer will help judge and award over $10,000 in cash and prizes during the one-day event.

DC first took over LA’s best skate spots just over one year ago, with the DC team on hand to search out the best un-sponsored talent in the city. The DC King of Series began in New York in 2006 with events across its five boroughs, and then traveled the globe finding the best ams in LA, Barcelona and most recently, Sao Paulo.

All the latest on DC King of Los Angeles–invited riders, locations, contest details, videos, photos, results—can be found at dcskateboarding.tv The DC King of Los Angeles event is produced by SPoTlight Productions.

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About DC:
Founded by Ken Block and Damon Way in 1993, DC quickly grew to a leader in performance skateboarding shoes and renowned action sports brand. Today DC stands as a global brand whose product line has expanded to include men’s, women’s and kids’ skateboarding and lifestyle shoes, apparel, snowboard boots, outerwear, and accessories.

As one of the cornerstones of its marketing strategy, DC has built a world-class team of professional skateboarding, snowboarding, surfing, BMX, motocross and rally athletes that exemplify and enhance DC’s brand, develop its signature products, and support its promotional efforts.  DC is a subsidiary of Quiksilver, Inc.