Teens Chronicle Personal Experiences With Breast Cancer at Warped Tour 2007
The Keep A Breast Foundation Launches “This Is My Story Campaign
The Keep A Breast Foundation kicks off the second year of the “This Is My Story campaign at the Girlz Garage during the VANS WARPED TOUR 2007. Launching on June 29 in Pomona, Keep A Breast will be taking breast cancer awareness to young music fans across America, encouraging them to chronicle their personal experiences with breast cancer in the “This Is My Story handmade journal.
This campaign directly impacts teens in each city visited on the tour, providing a space to share their stories and helping to reduce the fear and mystery surrounding breast cancer. “We wanted to give a voice to today’s youth and offer them an outlet to show how breast cancer has affected their lives — whether it’s by a mother, aunt, sister or friend — and connect with others who have been affected in the same way, says Shaney Jo Darden, founder of Keep A Breast.
Keep A Breast will be located in the Girlz Garage where tour goers can stop by and make an entry in the “This Is My Story handmade journal, see the official signature casts of musicians including Gym Class Heroes and Joan Jett, purchase exclusive Keep A Breast “Boobies! t-shirts and Punker Packs or make a donation to the Keep a Breast Youth Awareness Program. In addition to the handmade journal, Keep A Breast will film “This Is My Story testimonies at several stops along the tour in an effort to capture a range of experiences from kids to band members.