LG World Championships in Dallas

LG World Championships of Action Sports Returns to Dallas November 9th — 11th, 2007

Ludacris to Perform Live At Season-Ending Blowout of Action Sports, Featuring World’s Best Skateboarding, BMX and FMX

DALLAS, TX October 11, 2007 — More than 125 of action sports’ best will compete for the title of World Champion when the LG Action Sports World Championships turns Dallas’ Reunion Arena into a Texas-sized skate park from November 9th — 11th. Hip-hop icon Ludacris will perform live as the musical headliner for LG’s three-day extravaganza.

The prestigious LG Action Sports World Championships is the culmination of the 2007 competition season for Skateboarding, BMX and FMX pros and marks the fifth year that LG Electronics MobileComm U.S.A., Inc (LG Mobile Phones) has sponsored the event.

The pros qualify to compete at the World Championships based on their results from a series of 22 qualifier events around the world. $650,000 is up for grabs — the largest per-sport prize money in action sports history.

In addition, the event will feature a lineup of national recording artists performing live each day. Ludacris will perform live on Saturday, Nov. 10th and on Sunday, Nov. 11th, Cartel will bring its pop-infused brand of alternative rock to the Reunion Arena crowd. The headline act for Friday, Nov. 9th and additional afternoon performances for the weekend are yet to be announced.

Some of the industry’s superstars expected to participate include Bucky Lasek, Bob Burnquist, Sandro Dias, Pierre Luc Gagnon, and Rune Glifberg.