Globe‘s latest CD ROM multimedia catalog includes images and info on the Globe and Trans Element footwear lines, plus exclusive video segments of skate and surf teamriders. Skate pros Chad Fernandez, Danny Gonzalez, Gershon Mosley, Rodney Mullen, Chet Thomas, and Ben Pappas fill the three-minute segment, and it’s worth getting the disc for the Mullen footage alone.
Globe’s sister-brand Gallaz has also released a new interactive CD ROM with product and team info, video clips, and rotating 3-D product images (QuickTime VR). The CD ROM and accompanying catalog are packaged in the new Gallaz Action Book, a hardcover pop-up book featuring interactive (in the pre-Internet, preschool pull-the-tab sense) product and action photos of its surf, snow, and skate teams, including skaters Amy Caron, Lauren Mollica, Jaime Reyes, and Lindsi Thompson. To get ahold of the Globe or Gallaz CD ROMs while supplies last, call Globe at: 1-888-4-GLOBES (1-888-445-6237).
Vans has released Salman Agah‘s fifth pro shoe. Agah has been a Vans pro since 1990, and spent several months working with Vans designers from the sketch phase through final production of his latest model. It features a synthetic-leather and mesh upper with a hidden lacing system, an internal neoprene sock, phylon midsole, and a gum-rubber outsole. The Salman Agah signature shoe will be available in black, navy/royal, and white/mid-gray colors; should retail for about 70 dollars; and is scheduled to ship in April.
Vans has also released a new women’s skate shoe, the Prominent. This model was built on a woman’s last, and will feature an upper of synthetic leather and ripstop mesh, molded side panels for ollie protection, and a dual-density outsole. The Prominent will retail at about 65 dollars, and will ship in April.
Vans continues to find niches in the market to brand its image. The company has announced that it will be financially backing a pilot for a new animated show called The Loonatic. Created by Jay Wilson and brothers Kevin and John Rice, the show will be a quirky look at life. The show’s subjects, the Loonatic and his misfit friends, are continually in trouble with an “institution” that considers them a threat to society because of their unconventional lifestyles. The Loonatic is being produced for television and Internet broadcast, with a completion date in early 2001.
I Path has signed two significant supply-side agreements, giving them the proper foundation to move into apparel. Offering their retail partners an alternative to the status quo that is both unique and reliable was their motivation. Kicking off this new project, the company is pleased to announce the addition of Bert Allex to its sales team.