New Format Delivers Bonus Features And Global Distribution
You’ve heard the buzz and seen some of the highlights, but if you haven’t had a chance to get your hands on a copy of the TransWorld Business Summer Issue, now’s your chance.
TransWorld Business is debuting a new digital platform with this summer’s smoking swim preview issue through the iTunes store, bringing a rich and easy-to-navigate experience to your iPad, iPhone, or other tablet device.
The first iPad/tablet version of TransWorld Business is packed with supplemental coverage including behind-the-scenes videos from the Swimwear Showroom, shop tours, photo galleries, and much more.
The debut issue offers up a huge menu of news and information for action sports retailers and brands, including: retailer profiles and their picks of top emerging brands, current skate industry analyses and opportunities, tools to help increase participation, as well as emerging trends for 2013 in surf and skate hardgoods, swimwear, boardshorts, and apparel.
“While our print title dives deep into the biggest stories facing the industry, the iPad/tablet version allows us to go Marianas Trench in our effort to help companies improve their bottom line by understanding tough questions facing the industry,” says TransWorld Business Editor In Chief Mike Lewis. “As the world goes increasingly digital, we’re excited to be more accessible to our readers around the world, delivering the content they need in the medium of thier choice.”
Over the past few years, copies of TransWorld Business have been available exclusively in the United States, and based on demand from all corners of the globe, TransWorld created this new platform to deliver the focus and insight of the printed magazine to markets from Australia and Asia to South America and Europe, sharing insights and opportunities with retailers, reps, brands, and advertisers.
“Making TransWorld Business available on iPads and other tablets allows our advertising partners to expand their presence outside the United States,” says TransWorld Media Group Publisher Liam Ferguson. “Global distribution has always been a goal for TransWorld Business, especially with the recent growth and success of international trade shows such as Bright, KnowShow, ISPO, and SBJ, to name a few, and the corresponding growth of the industry in each of those markets. Offering digital subscriptions to our audience will allow an easy, affordable alternative for aciton sports executives to stay connected and grow their businesses.”
Single issues are available now on iTunes for $4.99, and annual subscriptions are $6.99. To download your digital copy of the TransWorld Business Summer Issue, click here.