Vans today announced the addition of Geoff Rowley to the brand’s apparel program. Geoff has designed numerous innovative and influential Vans Pro Skate signature shoes since joining the brand in ’99, and with the addition of Geoff to the skate wear program, Vans further demonstrates its commitment to athletes and the progression and innovation of its apparel line. Geoff Rowley—one hundred percent Skateboarder, now one hundred percent Vans.

“Geoff’s been an inspiration to skateboarders all over the world and his valued input on our skate shoes has led directly to innovations that have enabled progression in skateboard footwear for years,” said Vans’ Justin Regan. “We couldn’t be more thrilled now to expand the relationship into building the best skate wear, too.”

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The Vans Skatewear team includes Geoff Rowley, Anthony Van Engelen, Gilbert Crockett, Daniel Lutheran, Elijah Berle, Andrew Allen, Johnny Layton and John Fitzgerald.