To celebrate the launch of its new AW18 Collection, Pop Trading Company released an Antwerp focused 4:3 clip by master lensman Sami El Hassani. It features Pop Trading Company Antwerp ambassadors Yeelen Moens and Alex Raeymaekers with Jeff van der Veken, Logan Da Silva Ortiz and Willem Dirks. Cameos from Bastiaan van Zadelhoff and Billy Hoogendijk. The concept of the clip is based around the city’s name, which is easily explained by this piece of Wikipedia:

“According to folklore, notably celebrated by a statue in front of the town hall, the city got its name from a legend about a giant called Antigoon who lived near the Scheldt river. He extracted a toll from passing boatmen, and for those who refused, he severed one of their hands and threw it into the river. Eventually the giant was killed by a young hero named Silvius Brabo, who cut off the giant’s own hand and flung it into the river. Hence the name Antwerpen, from Dutch hand werpen, akin to Old English hand and wearpan (to throw), which has evolved to today’s warp.”

Film and Edit by Sami El Hassani
Music by karel

poptradingcompany.com